Analyte Consulting

The redesign of the Analyte website, coupled with a targeted SEO content strategy, has significantly improved user experience, search engine visibility, and conversion rates.

Web Design and SEO for a leading Process Control consultancy

By focusing on user needs and optimizing content for search engines, Analyte now enjoys a stronger online presence and continues to thrive in the competitive process control industry.
Play the video for a short tour of the Analyte Consulting webiste

The Brief

Create a modern, user-friendly, and visually appealing website.

The key challenges:

  • Outdated Design: The website had an outdated design, failing to instill confidence in visitors.
  • Poor User Experience: Navigation was cumbersome, and the site lacked clear calls-to-action (CTAs), causing visitors to struggle to find relevant information.
  • Low Search Engine Visibility: The site’s content was not optimized for search engines, resulting in poor rankings and limited organic traffic.
Analyte Consulting

The Solution

Redesigned User-Centric Website
  • Conducted in-depth research to understand the target audience’s needs.
  • Held Q&A sessions with department heads to develop new website content.
  • Designed a modern, user-friendly interface with intuitive navigation.
  • Implemented responsive design for a seamless experience on all devices.
  • Optimized the website with valuable, relevant content for better readability.
  • Created new landing pages targeting specific services and industries to improve SEO.
  • Strategically placed clear CTAs to guide users toward desired actions (e.g., consultation requests).
  • Enhanced performance by optimizing page load times for a better user experience.
  • Implemented security measures to protect user data and maintain trust.

Our company partnered with Edot to revamp our website. The team brought with them a wealth of experience and went the extra mile to understand our business and deliver a quality product. I would gladly recommend them! Thanks for making us feel like a valued client and your professional conduct!

The Outcome

Significantly improved user experience, search engine visibility, and conversion rates.

Enhanced User Experience:

  • User feedback has been overwhelmingly positive, with a significant reduction in bounce rates and increased time spent on the site.

Improved Search Engine Rankings:

  • Organic traffic increased by 50% within the first three months after the website redesign.
  • Key landing pages started ranking on the first page of Google search results for relevant industry-specific keywords.

Strengthened Brand Image:

  • The modern design and improved user experience have boosted the client’s reputation, reinforcing their position as a trusted laboratory services provider.

CREATIVE . PASSIONATE . DEDICATED

CREATIVE PASSIONATE DEDICATED